Education through Video and Beyond Track Overview

Video is a such a powerful medium for engagement and, thus, also for learning.  YouTube and other platforms have enormous libraries of educational videos which can, in the right context, help people learn nearly anything.

In this track, we encourage you to build a unique solution that incorporates video into solving a significant problem in education; ideally making a significant, measurable impact! Different learners learn differently and have different needs—so your solution should be different too, whether it addresses a specific age-group or incorporates new technology (interactivity, virtual reality, etc.). At YouTube we believe in the power of video to inspire; how will you harness video and other educational media to make great educational experiences possible anywhere, anytime, for anyone around the world?!

About YouTube: 

Launched in May 2005, YouTube allows billions of people to discover, watch and share originally-created videos. YouTube provides a forum for people to connect, inform, and inspire others across the globe and acts as a distribution platform for original content creators and advertisers large and small. YouTube is a Google company. For more information about YouTube, please visit or follow us on Twitter @YouTube

Important Dates: 

Nov 13 – Weekend 1 submissions open (8:00am PST)

Nov 17 – Weekend 1 submissions close (11:59pm PST)

Nov 22 – Weekend 2 submissions open (8:00am PST)

Nov 24 – Weekend 2 submissions close (11:59pm PST)

Nov 27 – Voting begins

Dec 4 – Voting ends

Dec 4-9 – Judging

Dec 9-10 – Scoring/Admin

Dec 11 – Winner Announcement

Entry Requirements

Your entry must be education focused and incorporate video

Judging Criteria


Is this idea solving a problem in education?

Is this solution unique relative to other companies in the market? How?

Will this solution make a significant impact in education?


Is the product / service easy and intuitive to utilize?

Is the user experience engaging?

How creatively is video incorporated into the solution? (Bonus points if you build on top of YouTube’s API)


What is the key value proposition?

Who are the users and have you tested the product with them?

How will this product / service scale? 

Education through Video and Beyond Track Prizes

Startup Launch Package

Package of products to help you launch & build from companies like Zapier, MailChimp, Hootsuite, and

YouTube Education Summit Invite

Exclusive invite to attend the annual YouTube Education Summit

Google Office Visit & Mentorship

A visit to a nearby Google office and mentorship by a cross-functional team of experts (UI/UX, Marketing, Content) in education media

Personalized Startup Guidance

Personalized startup guidance from a former edTech founder turned Googler (one hour per week for 8 weeks)

Google Cardboards & Advising Session

100 Google Cardboards plus an in-depth advising session with a Google Expeditions Product Manager

Track Judges

Hank Green

from SciShow and Crash Course

Hank Green is a prolific leader in a new generation of internet creator-type people. He started making YouTube videos in 2007 with his brother, John. They thought it was a pretty dumb idea, but it turned out pretty well. He is now the Executive Producer of SciShow, Crash Course and nearly a dozen other educational YouTube channels, co-founder and CEO of VidCon, the world’s largest online video conference, and DFTBA Records, a merchandise fulfilment company serving fellow internet creators. He created Subbable, a voluntary subscription platform that was acquired by Patreon, and co-created The Lizzie Bennet Diaries, an Emmy-winning adaptation of Pride and Prejudice into video blogs. He has also written for a variety of publications, including The New York Times, Scientific American, and Mental Floss Magazine. His most recent projects include launching a tabletop gaming company called DFTBA Games and bringing cool people together to celebrate storytelling at the inaugural NerdCon: Stories.

Malik Ducard

from YouTube

Malik Ducard is the Global Head of Family and Learning at YouTube, overseeing business development efforts for the platform’s family entertainment and educational content. Ducard also sits on the board of LA Makerspace, a community-based organization whose mission is to foster innovation among Angelenos by offering increased access to new opportunities in STEAM. Previously Ducard served as Head of West Coast Partnerships, managing film, TV and original content partners. Prior to joining YouTube, he served as SVP of digital distribution for the Americas at Paramount Pictures. A native of the Bronx, Malik earned his B.A. degree from Columbia University and his MBA from the University of California, Los Angeles, Anderson School of Management.

Prachie Banthia

from Google

Prachie Banthia manages Google’s product offering to schools, focusing on Gmail, Drive, Docs, and other productivity apps. She is focussed on increasing the number of schools that can use Google Apps in the educational space, and on helping launch our virtual reality educational app Expeditions. Prior to joining Google Apps for Education, she worked on the launch of Inbox by Gmail, where she focussed on search, internationalization, and accessibility both before and through the Inbox by Gmail launch. She is passionate about building educational experiences that give students more control and engagement over their own learning.

Lauren Glaubach

from YouTube

Lauren Glaubach leads Business and Strategic Operations for the YouTube Kids & Learning Content team, as well as Programming for our YouTube Kids app. Prior to joining YouTube, Lauren worked in Corporate Brand and Franchise Management for The Walt Disney Company. Lauren is a graduate of Harvard Business School and Princeton University, and is a passionate lifelong learner.

Angela Y. Lin

from YouTube

Angela Y. Lin leads the YouTube Kids and Learning team in North America. She focuses on strategy and partnerships for family entertainment and educational content, including overseeing YouTube’s investments in learning-related programming. She’s been a driving force in growing the ‘EduTuber’ community on YouTube, and has worked with creators ranging from the academic (Khan Academy) to the inspirational (KidPresident). Her efforts were instrumental to the launch of the Crash Course, SciShow, and TED-Ed channels on the platform.

Prior to joining YouTube, Angela specialized in digital media and entertainment. She began her career as an NBC Page (SNL, Today Show, Olympics) and worked on productions in Peru, Hong Kong, and Shanghai before joining the Los Angeles Film Festival programming team. Angela graduated with honors in economics from Harvard College and holds an MBA from Harvard Business School.

Jim Conley

from YouTube

Jim Conley leads YouTube’s Creator Education efforts where his team empowers the next generation of video creators through educational programs like the YouTube Creator Academy. Prior to joining YouTube, Jim ran a Strategic Initiatives team for Google’s People Development organization where he worked on programs such as the Google AdWords Certification as well as internal training and certification programs for Google’s global sales teams. Jim joined Google from DoubleClick where he was director of Sales training and has worked at various educational start-ups. Jim has a Masters in Education & Technology from Harvard and is President of the American Nystagmus Network a 501(c)(3) charitable organization.

Check out the 2015 Champions!

View the winning ideas and pitches of GSB 2015.